Progressive launch new savings commercial
Thursday, April 12th, 2018
The Society has launched its new savings commercial as part of the ‘Help to find your happy place’ advertising campaign which commenced in January 2018.
The commercial features both Progressive staff and Members and reflects real life events which many people experience including weddings, starting a family, retirement and planning for the future.
Commenting on the new campaign Progressive’s Chief Executive, Darina Armstrong said, “We are excited to have launched our second new advertisement this year. The commercial focuses on savings and our commitment to helping our Members save for the important milestones in life. Whether you are planning a dream holiday, a picture perfect wedding or preparing for retirement we can help you reach your goal.”
Also commenting Ardmore Advertising’s Senior Creative, Paul Bowen said “With this campaign, we chose to focus on the customer and the goals that are most important to them, for this is exactly what Progressive Building Society do when helping you choose the Savings product most suited to your needs. They take time to understand what it is you want to achieve, and that each individual has their own personal goals and dreams .Progressive Building Society helps to find your happy place”
View All News